We enable Retailers to generate
advertising revenue.

The retailmediatools platform allows retailers to run various Retail Media use cases on all of their digital customer channels, like online shop, mobile app or on in-store screens. You can start fast and simple and go more complex over time.

More than Sponsored Products

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{
 "data": [
  {
   "id": "nqqekzse7pNpRFTlbBTo6fMLco",
   "position": 1,
   "advertisedSkus": [
    "123456", "123457", "123458"
   ],
   "discount": 10
  },
  {
   "id": "1lhhA5WW7nXfh4edURnqqekzse7p",
   "position": 2,
   "advertisedSkus": [
    "343434", "343445"
   ],
   "discount": 15
  },
   ...
 ]
}

lotion illustration
1,99 €
detergent illustration
3,69 €
cleaner illustration
1,89 €

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{
 "data": [
  {
   "id": "nqqekzse7pNpRFTlbBTo6fMLco",
   "position": 1,
   "advertisedSkus": [
    "123456", "123457", "123458"
   ]
  },
  {
   "id": "1lhhA5WW7nXfh4edURnqqekzse7p",
   "position": 2,
   "advertisedSkus": [
    "343434", "343445"
   ]
  }
 ]
}

cola illustration
1,19 €
cola illustration
1,99 €
cola illustration
1,89 €

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{
 "data": [
  {
   "id": "nqqekzse7pNpRFTlbBTo6fMLco",
   "position": 1,
   "advertisedSkus": [
    "123456", "123457", "123458"
   ]
  }
 ]
}

laundry illustration
detergent illustration
skincare illustration
mundwasser illustration

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{
 "data": [
  {
   "id": "nqqekzse7pNpRFTlbBTo6fMLco",
   "position": 1,
   "advertisedSkus": [
    "123456", "123457", "123458"
   ],
   "creativeUrl": "https://somepath/creative.png",
   "linkUrl": "https://somelink"
  }
 ]
}

cart icon
image illustration
bar illustration
snacks illustration
chips illustration

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{
 "data": [
  {
   "id": "nqqekzse7pNpRFTlbBTo6fMLco",
   "position": 1,
   "advertisedSkus": [
    "123456", "123457", "123458"
   ],
   "creativeUrl": "https://somepath/creative.png",
   "linkUrl": "https://somelink"
  }
 ]
}

Our Solutions

You can use our Retail Media infrastructure in various ways and leverage our comprehensive suite of tools for a full end-to-end solution. Whether you need complete integration or prefer to utilize specific modules, we offer flexible options to meet your unique needs. Explore our solutions separately to see how each can enhance your Retail Media strategy.

Ad Serving

Our proprietary Retail Media Ad Serving solution ensures your advertisements are delivered efficiently and effectively to the right audience. We give retailers full control over ad revenue and relevance to their shoppers, supporting all formats like Sponsored Products, Display/Banner Ads, any Media assets, and even Coupons/Discounts. Offer advertisers advanced targeting (categories, keywords, audiences, custom targeting) and real-time bidding to maximize your ad revenue and achieve optimal results.

Full Control Over Ad Revenue and Relevance
Supports All Ad Formats on all Digital Channels
Advanced Targeting and Real-Time Bidding
Schedule a Demo

(Self-service) Campaign Management

Our (Self-service) Campaign Management tool enables you to seamlessly plan, execute, and optimize advertising campaigns across your Retail Media channels. With an intuitive interface and highly customizable campaign creation process, you can efficiently manage all your campaigns. It can be used as Managed Service, Self-Service or hybrid.

White-Label Self-Service Campaign Management for Advertisers
Custom Campaign Creation Flow
Manual or Automated Approval Processes
Schedule a Demo

Reporting

Our Reporting solution empowers you with comprehensive and actionable KPIs & insights to measure and analyze the performance of your Retail Media campaigns. With a user-friendly interface and customizable reporting options, you and your advertisers can easily track key metrics and make data-driven decisions to optimize  advertising strategies.

Comprehensive set of reporting KPIs
Real-time reporting for most of the standard KPIs
Define the KPIs your advertisers have access to
Schedule a Demo

Audience Building

Our Audience Building solution allows you to create precise audiences based on your first-party purchase data, ensuring highly relevant targeting on all Ad formats, even Sponsored Products or targeted Coupons. This cookieless solution supports control groups and due to our API First architecture it comes with seamless export and import of audience data as well.

Built on First-Party Purchase Data
Supports Control Groups
API Access for Export/Import
Schedule a Demo

Campaign Scheduler

Our Campaign Scheduler allows retailers to orchestrate all marketing channels with ease. Gain a comprehensive overview of activities across specific placements, brands or categories, and efficiently manage promotional overlaps, such as leaflet promotions. This tool ensures seamless coordination and optimization of your retail media activities and beyond.

Orchestrate All Channels
Comprehensive Activity Overview
Manage Promotional Overlaps
Schedule a Demo

How we stand out

Besides standard functions our platform allows diverse customization options and gives you features like dynamic audience building or personalized discounts, where you can stand out with your Retail Media offerings.
Flexibility
Custom Billing Events
Audience Builder
Configurable Ad Ranking
Personalized Discounts
Ease of Use with RMT Campaign Manager

How does it work?

You first define your Retail Media program and configure placements individually to your customer journeys. For instance Sponsored Products on your online shop or Personalized Offers on your mobile app.
With a simple integration of our APIs, you are ready to start your Retail Media program. This can happen within a few weeks.
Your suppliers then can create their campaigns via our self-service RMT Campaign Manager and pay by auction bidding to appear at the top, highlighted, discounted or with additional promotional graphics.
Our technology ensures that your customers see only the most relevant ads that fit the context (category, search term, ...) and their shopping history.
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Ready for Retail Media?

If you want to get in touch with us, drop us a line:
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